How big is the air freshener market?

How big is the air freshener market?

USD 1.62 billion
The U.S. air freshener market size was valued at USD 1.62 billion in 2016. The market is anticipated to grow at a CAGR of 3.4% over the forecast period owing to rising economic indicators such as disposable income, population growth, and per capita income.

What is the most popular air freshener?

The best air fresheners

  1. Febreze Air Freshener Spray Heavy Duty Crisp Clean.
  2. Mrs.
  3. Lysol Max Cover Disinfectant Spray.
  4. Moso Natural Air Purifying Bag.
  5. Poo Pourri Original Toilet Spray.
  6. Glade PlugIns Scented Oil Warmer.
  7. Febreze Small Spaces Air Freshener – Peony & Cedar.
  8. Yankee Candle Just Plain Clean Odor Eliminating Beads.

Why do people buy air fresheners?

Air fresheners are designed to impart an aroma to the air environment or to mask odors, with the intent of creating a pleasing indoor space. However, despite the intent, air fresheners can emit and generate a range of potentially hazardous air pollutants that can impair air quality.

What industry is Febreze in?


Product type Air freshener
Owner Procter & Gamble
Country United States
Introduced March 1996
Markets Worldwide

How much money does Febreze make?

Though a seemingly optional purchase for cash-strapped consumers, Febreze sold well in the U.S., Europe and Japan during the global economic slowdown, helping it become the 24th P&G brand to reach $1 billion in annual sales.

What are air care products?

Air care products span a diverse range of forms, including scented aerosol sprays, pump sprays, diffusers, gels, candles, and plug-ins. These products are used to eliminate indoor malodors and to provide pleasant scent experiences.

What is the strongest air freshener?

Most powerful If you want a scent that lingers in the background of your whole space, the best air freshener is Mrs. Meyer’s Honeysuckle Room Freshener. This spray is potent without being overpowering.

What is the healthiest air freshener?

5 Of the Best Non-Toxic Plug-In Air Fresheners for Your Home

  • Guru Nanda.
  • Scent Fill.
  • Enviroscent.
  • Airomé
  • Aura Cacia.
  • Aura Cacia Aromatherapy Car Diffuser.
  • Plant Therapy Portable Diffuser with Travel Pack.
  • Plant Therapy Multi-Crystal Carfresh Diffuser.

Is air freshener toxic?

Health Hazards: Air fresheners are highly flammable. Air fresheners are highly irritating to eyes, skin, and throat. Solid air fresheners usually cause death if ingested by pets or people. Most of the ingredients used in air fresheners are highly toxic.

Is Febreze carcinogenic?

It has been linked to lung damage, is a known carcinogen, and it is an E.P.A. registered pesticide. Studies found it to increase rates of asthma. It can be found in the majority of air fresheners, toilet deodorizers, and mothballs.

Why did Febreze fail?

The reason Febreze wasn’t selling, the marketers realized, was that people couldn’t detect most of the bad smells in their lives. If you live with nine cats, you become desensitized to their scents. If you smokecigarettes, eventually you don’t smell smoke anymore. Even the strongest odors fade with constant exposure.

Who is Febreze target audience?

It is also pointed out that a key target market for Febreze are mothers of young athletes who wish to eliminate odors that get brought into homes from sweaty athletic gear and shoes.

What is the value of the air freshener market?

The global air freshener market was valued at $10,124.4 million in 2017, and is expected to garner $13,279.1 million by 2025, registering a CAGR of 3.5% from 2018 to 2025. An air freshener is a product that typically emits fragrance to eliminate unpleasant odor in a room.

Why datadata bridge market research report on air fresheners market?

Data Bridge Market Research report on air fresheners market provides analysis and insights regarding the various factors expected to be prevalent throughout the forecast period while providing their impacts on the market’s growth. Rapid urbanization is escalating the growth of air fresheners market.

What are some innovative air freshener products?

Air freshener manufacturers are launching innovative products such as musk, floral, and others to associate some consumer characteristics with their car. Other innovative products include cigarette odor pacifiers and “new car smell” fragrance.

What are the different types of indoor environments with air fresheners?

Typically, indoor environments with air fresheners may include buildings and facilities such as offices, schools, hospitals, theaters, stores, hotels, health clubs, restaurants, restrooms, and more.